UAE Food Truck News - DubaI, Abu Dhabi, Saud Arabia
South Florida's own HipPops is offering an exciting and new Pop-ortunity, as the company puts it - something that looks like it'll take the beloved gelato truck to the next level.
Creator and Chief Pop Officer Anthony "Tony" Fellows closed his first franchise deal with the Food Truck company, which is based in Dubai in the United Arab Emirates.
"We met a group from Dubai who was interested in the mobile food industry and bringing it to their part of the world," says Fellows. "They ended up choosing us as their frozen dessert component."
...more bY the Miami New Times
29Apr...more from HotelierMiddleEast.com
With a total population of 297 million and growth rate of 3-5% per year, the MENA region is thriving as is the franchise industry, calculated at more than US $30 billion with an estimated annual growth of 27%.
Murthy said: "The UAE food sector is changing, food trucks, street vendors and pop-up concepts are all gaining popularity thanks to the municipalities updating regulations.
"As the country matures franchising will continue to hold it own but independent concepts will become increasingly important in crafting an identity for the UAE’s food persona."